GET TO KNOW US 

THE TEAM

YAMEN MAKDAD (CEO) 

BSc Economics & FinTech Diploma from Said Business School. Yamen brings experience from his various roles at PwC acting as a product manager for B2B SaaS products and management of building an ecosystem of innovative start-ups and scale-ups (PwC venture fund). Overall project responsibility and Project Manager.

DAMIAN LEROUX (CTO)

 Damian brings over 20 years of technical experience as a software developer and architect. He has worked in finance, banking, government agencies and publicly traded companies. Responsible for all technical project outputs and management of the tech team

HAMZA MERZIC (CIO)

MSc Robotics & B.Eng. Hamza has applied experience in tackling difficult problems in the field of AI at Google DeepMind, bringing strong technical skills developed doing an MSc in robotics (ETH Zurich) and working at an international robotics start-up (Rapyuta Robotics). 

MAHER FARSOUN  (Chief Product Officer)
MA Global Political Economy & General Assembly Diploma in UI/UX. Maher brings extensive experience in Product and UX design for SaaS platforms in the retail industry, including user research, wireframing, visuals, design testing, refinement and coding

PRAVEEN SUBRAMANIAN (Full Stack Developer)

Microsoft Certified senior developer with 10+ years of experience in digital transformation and e-commerce projects across a variety of organisations. Praveen is experienced in requirements gathering, solution design, coding, testing, deployment, team and client management. Technical skills include C#, Vb.net, MVC, ASP.NET Core, Entity Framework, Web API, SQL Server, React and Azure.

MARIANA MONTEIRO (Lead Service Designer)

Service Designer adept in research, user-centered design and empathizing with whom I am designing for. Mariana thinks within business strategies, consumer needs and work with technology. Mariana's work spans Strategy, Service Design, Design Thinking, Print and User Experience. Currently enrolled in a MA in Service Design and Innovation

ATHENE ST JOHN (Marketing lead)

MA Business with Innovation and Enterprise, Edinburgh University.
Athene has worked across a spectrum of marketing, consulting, business strategy roles in the Health Tech space and has a particular interest in the social impact economy. Responsibility: Scoping and implementation of marketing plan across digital channels, and website design. 

OUR BUSINESS ADVISORS

SAYED HASSABALLAH (Finance & Operations Advisor)

MBA Candidate (2019) at Harvard Business School. Sayed trained as a Senior Associate Consultant, having previously worked for Bain & Company. Completed MS in Industrial Engineering from University of Michigan in 2019.


ECE OZDEMIROGLU (Environmental Advisor)

MSc Environmental Economics (UCL) and member of the Climate Change Committee. Ece is the convenor of the British Standards Institute’s Committee on Assessing and Valuing Natural Capital Committee (SES/1/1/2). She was the UK expert on developing ISO14008 on monetary valuation and contributed to ISO14007 on using economic value evidence in decision making. Ece is responsible for ConsumAI's strategic input (Impact Calculator)

ERIKA WRIGHT  (Industry Advisor)

Hospitality Food and Beverage Operations Consultant with over 15 years of experience opening and managing QSR, fast-casual, cafe, bistro, full service, fine dining, and co-living/co-working concepts. 
Current Business Advisor and Mentor for TERN.